Digital Architect

Vacancy closed

Digital Architect

Action Zwaagdijk

What is required?

  • Bachelor or acadamic diploma
  • 8 years of experience in a similar role (Digital IT)
  • Experience within the digital IT domain
  • Knowledge of retail is an advantage
  • Strong communication skills
  • Fluent in written and spoken English

What will you get?

  • €5,200 - €5,700 gross p/m
  • 38 hour workweek
  • 24 vacation days
  • No work on the weekend
  • Training on the job and training through Action L&D programs

What will you do?

  • 20% Meeting other Architects
  • 20% Meeting Management
  • 25% Supporting and managing colleagues
  • 10% Working on business case
  • 25% Administration

This vacancy has been created based on interviews with employees to help you get a realistic preview of the job.


As Digital Architect at Action you ensure that all digital platforms meet the same guidelines and, for example, are integrated in a uniform way into the system landscape.

The email platform and website must for example meet the same requirements so they offer a clear ‘customer journey’ and cooperate seamlessly with one another. You draw up guidelines that you align with the Enterprise Architect who monitors Action’s overall architecture. You are also responsible for the long term planning and oversee the steps required in the short term. You map out this planning on a roadmap. You discuss this with the Digital domain owners in the business and are furthermore a bridge to the Action suppliers and guide the designs realization.


It is an enjoyable day when you see that all platforms are being used optimally and the implementation of solutions runs according to plan.

A day is less enjoyable if you receive a solution that is not in accordance with the rules and you need to have a policing role.

  • 08:00
  • 09:00
  • 10:00
  • 11:00
  • 12:00
  • 13:00
  • 14:00
  • 15:00
  • 16:00
  • 17:00
    • Update mail
    • Stand-up
    • Meeting Manager Digital
    • Investment meeting
    • Lunch
    • Update mail
    • Develop guidelines
    • Update mail
    • Stand-up
    • Meeting Manager IT
    • Lunch
    • Update mail
    • Working on business case
    • Meeting Product Owners
    • Update mail
    • Stand-up
    • Meeting Manager IT
    • Meeting Enterprise Architect
    • Update mail
    • Check sprint plan

Firsthand experience

Action wants to engage with more clients related to data. How do you deal with this?

Firstly, you question the Product Owners about what they exactly want to achieve. Subsequently, you investigate the opportunities within the existing platforms and which elements are included in the roadmap. You collaborate closely with the Digital Analysts and request options. If it doesn’t fit into the existing platforms you look for alternatives. Perhaps a completely new platform is needed or an existing platform or service can be expanded. You discuss with the Enterprise Architect if the possibilities align with the rest of the company. Together with the Enterprise Architect and the analysts you develop a plan and a business case. You present this to the direct stakeholders and possibly to a higher level as well. When they have approved it, you can start implementing and supervising.


The Action Academy offers diverse training modules through which you can further develop yourself. Programs are offered in-house for example in the field of leadership, communication and project management. In addition, external development and/or training possibilities are open for discussion.

Digital Architect 
Enterprise Architect 

Working at Action

In 1993, two entrepreneurs opened a shop in Enkhuizen with the idea of offering a wide range of products at the lowest posssible price. That is what Action still does: making a difference by offering a surprising, ever changing range of products at a low price. Action has more than 1,300 shops in seven countries with more than six million customers per week and is a fast-growing non-food discounter in Europe.

  • International HQ in Zwaagdijk
  • Active in 7 countries
  • 36% / 64%
  • Average age 36
  • 17.147 employees in NL
  • 50.000 employees worldwide


Maudy (33) - Product Owner

Why did you decide to work for this company?
Because I liked the Action brand name and the shops. In addition, it was clear that digitally Action was a fledgling company and I thought it would be a great challenge to contribute in building up the company. A sort of start-up within a large existing organisation.

What was your previous job?
Product Owner at the online supermarket Picnic.

What do you do in your spare time?
Doing fun things outdoors.

Laura de Man (30) - Social media specialist

Why did you decide to work for this company?
Prior to this, I also worked in retail and that really appeals to me. I was ready for a challenge and wanted to work for a large company. I like the fact that Action has so many plans for digital growth.

What was your previous job?
Social media marketeer bij CoolCat.

What do you do in your spare time?
I love to discover new restaurants in Amsterdam, sports and traveling.

Sylvia Appelman (26) - E-mail marketeer

Why did you decide to work for this company?
I thought it's really interesting to work on the next steps Action want to take in digital development. It was clear to me that there is a lot more to develop and I wanted to be part of this challenge. A company with dedicated people, every day is different and to add to that it’s just around the corner from my house.

What was your previous job?
Social Media Specialist at Geheim van de Smith.

What do you do in your spare time?
I like sports; I bootcamp and football a lot.

Richard Lendvai (51) - Manager IT Projects & Portfolio

Why did you decide to work for this company?
The energy at Action is tangible. Everyone is busy but at the same time they take time to help you, it’s a people company. Action has great ambitions and there are numerous energizing challenges on the portfolio.

What was your previous job?
Responsible for a company in the broadcasting industry.

What do you do in your spare time?
I love running and cycling. I also like going out and eating with friends.

Jens Burgers - IT Director

Why did you decide to work for this company?
I love working in a fast changing environment. Because Action is growing so rapidly, the organisation and it's supporting technology have to be continuously adapted. In this job, I am responsible for determining and carrying out the IT strategy. In particular, I found the entrepreneurial spirit and sense of purpose appealing.

What was your previous job?
Director Customer Center for Public and Health at Atos Benelux and the Nordics.

What do you do in your spare time?
I enjoy taking pictures, skiing and enjoying culinary delights.

Bart Sikkema (34) - Digital Marketing Manager

Why did you decide to work for this company?
Wonderful challenge to set up the digital services within Action. A start-up within the fastest growing retailer in Europe.

What was your previous job?
Digital Shaper at Applified.

What do you do in your spare time?
I like sports, traveling, listening to music.

Interesting job?