Global License Manager

Global License Manager

Boretti Amsterdam

What is required?

  • Master’s or bachelor thinking level
  • 5 years of experience with license industry
  • Enterprising, commercial, eye for detail and energetic
  • Excellent command of the Dutch and English language
  • Willing to travel a lot in particular to Italy

What will you get?

  • Starting at € 3,450 gross p/m (depending on experience)
  • 40-hour workweek
  • 25 vacation days
  • Training possible in consultation
  • Mobile phone and laptop

What will you do?

  • 10% Internal consultation
  • 30% Traveling and preparing trips
  • 10% Develop strategy
  • 35% Daily contact with license partners
  • 15% Administration

This vacancy has been created based on interviews with employees to help you get a realistic preview of the job.


As Global License Manager you develop the global license strategy for Boretti. You search for license partners in, for example, Italy which match with Boretti’s look and feel. You attract them, maintain contact and ensure that they will continuously deliver according to Boretti’s quality. There are five categories at Boretti and for all these categories you devise and implement a strategy. The categories are:

1. Cucinare (everything for in the kitchen)
2. Giardino (everything to cook outside)
3. Gelato (everything relating to ice cream)
4. Vino (everything relating to wine)
5. Caffè (everything relating to coffee)

It regards a new position which involves a lot of travelling. You set up a new department within Boretti and will make this team visible.

If you enjoy searching for real Italian quality products and you can cope with not always finding them easily, then this is the job for you.


Global License Manager

On an enjoyable day, I visit license partners in Italy and find companies that I can trust.

A day is less enjoyable when I am mostly doing administrative work and chasing up possible license partners.

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Firsthand experience

You would like Boretti to have their own coffee taste. How do you deal with this?

You look at your own network to see whether you know a coffee expert or search for someone through the grapevine. This person helps you gain more knowledge about coffee so you know what you are searching for. Via this person or your network you make several appointments with distilleries in Italy. You book your trip to Italy and visit distilleries. You know how to do business and ensure to maintain the balance between professional and informal contact. You can take some coffee with you from distilleries which you are excited about. You organise a tasting at the office and involve the rest of the team in your choice. You ensure that you find something which matches the Boretti lifestyle. Then you enter into negotiations with the distillery regarding a long term partnership as licence partner.


Boretti is a growing organisation. Many opportunities arise both at home and abroad. In this role you are specifically on the cusp of building an important strategic pillar and are given the opportunity to build the license team.

Global License Manager
License Lead

Working at Boretti

Boretti is the Italian culinary lifestyle brand with a mission: enhancing people’s lives all over the world by bringing Passione into the Cucina of their homes. You probably already know them from their iconic stoves, kitchen equipment and stylish barbecues, but in the meantime, they have enriched their product supply, including their own food line, household appliances and wine cabinets to name a few. They are working on a very ambitious plan to introduce their brand worldwide and have already started in Scandinavia, the U.S. and China.

  • HQ in Amsterdam
  • Active in 6 countries
  • 50% / 50%
  • Average age 28
  • 35 employees in the Netherlands
  • 60 employees worldwide


Nick Immig (28) - Trade Marketeer

Why did you decide to work for this company?
Boretti is a beautiful lifestyle brand with international ambitions. Every day I am building an international brand together with a fun and young team. Through the partnerships with large online retailers such as, FONQ and DMG I stay up to date with the latest marketing trends and developments.

What was your previous job?

What do you do in your spare time?
Travel, football and drinks!

Miriam Daniëls (41) - Supply Chain Planner

Why did you decide to work for this company?
Previously, I was working in the recruitment field and was able to see many companies from the inside. From there, I created a top 5 wishlist of where I would like to work, with Boretti as number 1. And now I am here.

What was your previous job?
Senior Intercedent.

What do you do in your spare time?
Cooking for friends and family.

Debbie Tervoort (23) - Allround finance employee

Why did you decide to work for this company?
Through a recruitment agency where I was working at the time I was placed at Boretti for a temporary position. Eventually I stayed because of our mutual satisfaction.

What did you study?
HBO Business Economics.

What do you do in your spare time?
Horseback riding.

Jacqueline van de Riet (49) - Customer Service medewerkster

Why did you decide to work for this company?
A former colleague approached me because they were looking for another colleague, I had one conversation and was hired immediately.

What was your previous job?
MS&P assistent at P&G.

What do you do in your spare time?
Astronomy (I want to know everything about the universe) crochet, cooking and latte art (everything that has to do with coffee).

Interesting job?